Nick Morante, Cosmetic Authority:"Serums for the face and body are used to treat specific skin conditions such as acne, wrinkles, skin redness or other skin problems. These serums are much more potent than conventional treatment creams or lotions (for these problems). Creams and lotions for the most part contain less than 10 percent, sometimes only 0.1% of the active ingredients to treat each specific skin condition. The major difference is that serums contain up to 70 percent or more active ingredients.
There are serums that contain extremely high concentrations of Retinol (a vitamin A derivative), vitamin C derivatives, vitamin E derivatives as well as other powerful antioxidants used to treat wrinkles and aging skin, and also act as super free radical scavengers. Serums can also contain high levels of extracts such as licorice, ginseng, grape seed extracts as well as many others all known to have specific healing and treatment functions and activity on the skin, without being listed as OTC drug ingredients.
The cost to formulate serums over conventional treatment creams and lotions is extremely high owing to the high concentration of active ingredients. This is obviously reflected in the retail cost of the product. Some serums are being marketed by private companies such as Bobbi Brown, Neutrogena or Almay."
Our very own Holistic Serums, contain active ingredients anywhere between 50-100%, which is why they are extremely potent and fast acting. The highest percentage of actives- 100% lies in our new, revved up Active Stretchmark Reducer, a highly effective combination even for the oldest of stretchmarks.Serums provide maximum benefit- in terms of turning back the clock on the aging process, reducing hairloss & activating growth- which is natural, dehydration of body tissues, darkening and some like Tummy Tucker to counteract effects on gravity!
And unlike the OTC lotions, our products contain no water! So we have no dilution of product. And these arent products you slather on, but use just a few precious drops for optimum treatment. They will work on the body to activate its own collagen content and heal it from the inside out!
These Serums are not regular use products, you only use them to treat the body for whatever imbalance it is in, and you can forget about it for weeks and months at a time- until there are signs again- but this time, you can use them as preventatives.
Being preservative and chemical free, they not only do not deposit toxins on your face and body, many actively help to detoxify or clear face and body.
No alcohol, no parabens, no nothing.. except natural ingredients- now beat that.

See our Unique Holistic Serums for Healthy Hair, Firm Face & a Slimmer Body:

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